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WhatsApp campaigns

Bring guests back with an offer on WhatsApp. The message goes from your own WhatsApp Business number, each guest’s link is marked, and Campaigns shows the orders and revenue each one brought in.

You will need: a paid Muncho plan, and your WhatsApp Business number connected to Muncho.

1. Connect your WhatsApp number

Section titled “1. Connect your WhatsApp number”

Campaigns go out from your own WhatsApp Business number. Ask your Muncho account manager once and we set it up. Until then, the campaign page says to ask Muncho.

2. Write it from a template

Section titled “2. Write it from a template”

Under Marketing in the sidebar, open Campaigns and press New campaign. Give it a name. Under Template, pick a template that WhatsApp has approved. Under Fill in the blanks, choose what goes in each blank: Fixed words, the Guest’s first name, or the Menu link. If you use the first name, write what to say When we have no name, for example “there”. Under Where guests land, choose the page the link opens.

3. Choose who gets it

Section titled “3. Choose who gets it”

Choose only guests who agreed to receive marketing messages from your restaurant on WhatsApp. Giving you a phone number for an order or bill is not permission to send offers. Respect requests to stop, including requests made outside WhatsApp. See the WhatsApp Business Messaging Policy.

Under Who gets it, pick one:

  • Everyone we have a number for: guests who ordered from you, and your loyalty members.
  • Members at one loyalty level: pick the level.
  • Guests who have not ordered for a while: set Not ordered in this many days.

Guests you have blocked in Loyalty are never messaged, and nobody gets the same campaign twice. These checks do not prove marketing permission. If an audience includes guests whose permission you cannot confirm and you cannot exclude them, keep the campaign as a draft and ask Muncho for help before sending.

4. Try it, then send

Section titled “4. Try it, then send”

Under Try it on a phone, type your own Mobile number and press Send a test. The page says the test was sent; check the phone. Orders from a test never count.

When you are happy, press Send to and the number of guests. Muncho asks you to confirm and names the number it sends from. Press Send now, or Not yet to wait. It goes out a few at a time. You can stop it while it is sending, but a message that has gone cannot be taken back.

Ask your Muncho account manager for the current marketing message rate before confirming a campaign.

5. See what it brought back

Section titled “5. See what it brought back”

Campaigns lists every campaign with the Orders and Revenue it brought in.

Common failures

Section titled “Common failures”
The page says to connect my WhatsApp Business number first

Campaigns can only go from your own number. Ask your Muncho account manager and we connect it.

It says Muncho cannot send from my number right now

Your number is set up but the connection has dropped. Ask Muncho to check the connection.

The template list says "No approved marketing templates yet"

Only templates WhatsApp has approved for your number show here. Message your Muncho account manager about getting one approved.

Campaigns shows the plans instead

Campaigns are on paid plans. See Plans and the Muncho wallet.

Next steps

Section titled “Next steps”